Board Appointments

For Immediate Release 31 March 2008 Essentially Group Limited Board Appointments Essentially Group Ltd ('Essentially' or 'the Company'), the AIM listed provider of sports marketing, management and television production services, is pleased to announce that they have strengthened their Board through the appointment of Matthew Vandrau as New Business Director and Tim Berg as Chief Financial Officer. Matthew Vandrau was formerly Managing Director of Frontiers Group UK Limited, the Company's largest subsidiary which was acquired in 2007. Tim Berg is one of the founders of Accounts Eight Limited, the main subsidiary within the Company's Professional Services division. Mr Berg is a Chartered Accountant and was formerly a Media Partner at Baker Tilly. Dwight Mighty, the current Chief Financial Officer, will become Chief Operating Officer for the Group which will ensure the continued growth of the business and integration of any acquisitions. These changes compliment the existing board and ensure that the Group is well placed for controlled future growth. Matthew and Tim will join the board effective as at 1 April 2008 and Tim will become CFO effective from 1 May 2008. John Byfield, Executive Chairman of Essentially said: "I am delighted to welcome two high calibre individuals from within the Group to the Board. Both Matthew and Tim have an in depth knowledge of the business which will further strengthen our management team. We look forward to continuing to grow Essentially in 2008 and beyond." Details of Matthew Vandrau and Tim Berg's present and past directorships are detailed below: Matthew James Vandrau: Present directorships Past directorships Frontiers Group UK Limited None Timothy Edward Berg: Present directorships Past directorships Accounts Eight Limited None Climate and Environment Media Limited EM2 Productions Limited Khi Advisors Limited Media Equity Partners Standing Stone Productions Limited UK Media and Radio Limited Vine Media Limited The Company confirms that no other details are required to be disclosed in respect of either Matthew Vandrau or Tim Berg under paragraph (g) of Schedule 2 of the AIM Rules. For further information please contact: Buchanan Communications +44 (0)20 7466 5000 Bobby Morse Susanna Gale Christian Goodbody Cenkos Securities plc +44 (0)20 7397 8900 Sales Andy Roberts +44 (0)20 7397 1934 Corporate Finance/Nomad Beth McKiernan +44 (0)20 7397 8927 ---END OF MESSAGE---