IBC 2012: Conax repositioning to take a larger share of evolving media market
Conax unveiling energized new brand, new strategy, and new solutions for
enhancing media and content distribution
IBC Expo, Amsterdam, August 23(rd): Conax, a leading global provider of
solutions for protecting multi-device digital content distribution, will roll
out fresh new branding at the IBC Expo in Amsterdam. At a press briefing, the
content security provider will reveal an energized new profile and new strategy
for capturing a larger share of the evolving market within media consumption.
Conax will unveil details of its agile and robust new solutions and partnering
strategy for guiding media distribution companies making the transition to
enhanced multi-media services and harnessing the full potential of new revenue
streams. At IBC, Conax will also feature demonstrations of its Conax Xtend
Multiscreen(TM) solution and highlight exclusive customer deployments.
In March, the security provider announced plans to deliver pre-integrated
solutions with best-of-breed partners to assist operators in the transition from
basic to advanced services - with considerably reduced risk, cost and time-to-
market for delivering new services, such as enriched user experience, Video-on-
Demand, multi-screen, NPVR and OTT content delivery. The Xtend Multiscreen(TM)
solution was launched at Anga Cable, NexTV Latam and CommunicAsia, with
excellent feedback from customers and partners - across the board.
*Conax OTT press briefing & reception: Sept. 7(th) at IBC
Start your IBC with a preview of Conax' new brand. Â Conax CEO, Morten Solbakken,
will unveil details of Conax' revitalized vision and mission. Â Tom Jahr, EVP
Products & Partners, will reveal details of Conax' new partnering strategy for
enabling pay-TV operators to make the transition into a future-proof over-the-
top digital landscape.
(September 7(th): 4 pm, Conax stand #1D69)
 "Conax has delivered rock solid content protection for pay-TV for more than 20
years - a true industry pioneer, confirms Morten Solbakken, CEO, Conax. With the
TV business in the midst of a revolution, Conax has been quietly gearing up to
take a stronger role in the value chain and is well-positioned at the heart of a
dynamic new media landscape. Pay-tv operators are in pole position to capture
the full potential of consumer demands for new services and methods of
consumption. Aligning with the evolving market, Conax will enable content
distributors to roll out enhanced services and capitalize on the full potential
of the new digital media landscape."
 "We are now ready to take our "new" company to the market through a
strengthened product portfolio and partnering strategy and will celebrate the
launch with an energized new profile, confirms Mr. Solbakken."
Featuring Conax Xtend Multiscreen(TM)
The Conax Xtend Multiscreen(TM) pre-integrated solution developed together with
Cubiware and MPS Broadband reduces technical complexity for operators and
exposure to the risks of untested product combinations making the introduction
of new and advanced services manageable and profitable. In short, it's total
offering enable pay-TV operators to boost their consumer' offering with rich OTT
multiscreen services and is a benchmark solution in terms of price/performance
compared to alternatives on the market.
(Demonstrations will be featured throughout IBC)
Conax press contact Telenor Broadcast press contact
Leslie Johnsen, Head of Public Relations Jørgen Thaule, Communications Director
Email: leslie.johnsen@conax.com Email. Jorgen.thaule@telenor.com
Phone: +47 41 45 80 43 Phone: +47 91 55 96 07
About Conax (www.conax.com)
Conax provides the future-oriented security solutions and expertise that empower
multi-screen digital TV content providers around the globe to deliver premium
content over the combined Over-The-Top scenario of broadcast, broadband and
connected devices securely and eliminate potential revenue threats. Conax
Contego(TM) portfolio of solutions furnish content providers, cable, satellite,
IP, mobile and terrestrial operators with solutions that offer a competitive
advantage - reduced hardware costs, easy deployment and upgrade, including the
new Conax  Xtend Multiscreen(TM) together with partners. Conax flagship, Conax
Contego(TM), bundles 25 years of pioneering experience into one unique solution
to guide operators in navigating and realizing new business models. Through its
benchmark policy for security-evaluated client devices and strategic partner
network, Conax technology secures content for operators representing 125 million
pay TV consumers in over 80 countries around the globe.
ISO 9001 & 27001 certified, Conax is headquartered in Oslo, Norway, and
represented in Russia, Germany, Brazil, USA, Canada, Mexico, Indonesia,
Philippines, Thailand, China, Singapore, with 24/7 Global Support operations in
India. Conax is part of Telenor Group who has operations in 11 markets, 33.000
employees, 125 million mobile subscriptions and is among the world's largest
mobile operators.
Corporate responsibility. Follow Conax on Twitter
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Source: Conax AS via Thomson Reuters ONE
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